It’s about women. It’s about simplicity. It’s about conscious and sustainable fashion.
Sustainability: Why It Impacts Everything We Do At VIKTORIA
June 24, 2020 by Viktoria
What exactly is sustainability? We believe that its our job to live in harmony with our planet and all of its beautiful creatures – read on below to learn more!
If you look it up, you’ll see sustainability is: “The quality of not being harmful to the environment or depleting natural resources, and thereby supporting long-term ecological balance.”
“Not depleting resources.” “Not harming the environment.” If you’re a fan of the Earth, that sounds like a good idea, right?
Well, here at VIKTORIA, sustainability is much more than just a good idea. Sustainability is the goal we’re striving for in everything we do.
We believe promoting an eco-friendly and cruelty free lifestyle truely makes an impact on the world for the better. For us, that means supporting sustainability in several different ways.
Today, we want to give you a quick look at how we’re promoting sustainability—and give you a preview of a few eco-friendly additions we’re making to VIKTORIA this year.
No Animal Skins. 100% Cruelty Free Vegan Leather
Sustainability is about achieving balance. For us, that balance means considering the environment, its beauiful animals, creating quality products, and supporting a healthy conscious lifestyle for all women.
That’s a tall order. But it starts with caring about how our Viktoria products are made, and what source materials we use. Since Viktoria first began, we have only chosen the highest-quality vegan leather for all of our handbags, wallets, and accessories.
Vegan leather does not require the use of animal skins. While genuine leather requires killing animals to obtain their hides, our vegan leather offers an a solution to animal cruelty that keeps us looking our best while doing good.
For example, all our handbags are proudly handcrafted from 100% Synthetic Polyurethane (PU) Vegan Leather to support vegan fashion, pro-environment, and cruelty-free lifestyles. PU is a composite material made of one or more layers of PU and a woven or non-woven textile. PU is known to be a greener alternative to PVC Leather in both production and after-care.
Choosing The Most Ethical And Beautiful Vegan Leather
We strive to exist in harmony with all the creatures on this planet (not just humans!). That’s why we have never tested our Viktoria products on animals, or use their precious skins.
It’s also why we only use choose PU vegan leather over PVC vegan leather for all of our Viktoria products.
Not all vegan leather is equal. Most vegan leathers are created from polyvinyl chloride (also known as PVC). The production of PVC is highly toxic to humans and animals. The production of PVC results in the creation of dioxin, a manmade contaminant that remains in the body for a long time.
"We believe promoting an eco-friendly and cruelty free lifestyle truely makes an impact on the world for the better."
Furthermore, PVC is terrible for the environment; it is not biodegradable and creates microplastics (microplastics unfortunately are ingested by fish and other animals). PVC isn't easy to recycle and is often mixed with phthalates (cancer-causing chemicals) during production, thus we avoid PVC at all costs.
We proudly manufacture 100% Synthetic Polyurethane (PU) Vegan Leather for all of our handbags to support vegan fashion, pro-environment, and cruelty-free lifestyles.
We Believe In Caring For Our Oceans
The oceans of our world are both vast and extraordinary. We imagine them as filled with incredible life-forms, which is why it's so awful to hear about damage done to our seas.
A report published in the Current Biology journal revealed that 87% of the world's oceans are dying. The ocean should be vibrantly filled with thriving biodiversity – so what can we do to help? Does being vegan make a difference?
Here at Viktoria, we understand that choosing a vegan lifestyle is hugely powerful when it comes to protecting marine environments. We have made it our mission to create products that serve the sea, as well as the rest of the natural world! This is why we pledge a percentage of each Viktoria sale to ocean preservation.
So, why not protect the ocean by making vegan choices in your diet, and with your fashion statements? Opting for vegan products not only reduces plastic waste, but it improves water quality – protecting all the life that calls water it's home.
New eco-friendly changes coming soon
We believe that working with each other, our suppliers, and the environment helps strengthen our ideals of becoming more eco-conscious.
Right now, we are working on a few changes here at VITKORIA to make everything we do even more sustainable. (That includes introducing you to our newest line of handbags made from recyclable ocean plastics and fruit skins!).
As the year progresses, we are excited to share a few more ways we’re reducing our environmental footprint overall. That includes our new eco-friendly packaging, and a few surprises we have coming soon. We can’t wait to hear what you think.
For now, tell us: What do you think of VIKTORIA? What do think of all we’re doing to live in harmony with the environment?
For all general inquiries, please contact us at info@viktoriavegan.com
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Casper, Wyoming